Benchmarking Online Learning

2015tm

 

 

Fascinating data.

 WHAT KEEPS WORKERS FROM LEARNING ONLINE?
63% lack of time for self-study
40% can’t find what they need
41% find current online learning not relevant to their need
28% lack of somewhere appropriate to study
26% find learning content uninspiring
25% technology issues such as low bandwidth
22% learning objectives are not clear

This is one of thousands of findings from benchmarking studies drawing on the experiences of more than 3,500 L&D professionals and 16,000 learners.

WHAT DO LEARNERS VALUE HIGHLY FOR LEARNING?
91% team collaboration
81% manager support
73% web search
83% conversations / meetings
67% support from mentor / coach / buddy
64% formal education course55% internal company documents
52% internal networks / communities
50% mobile
49% live online learning
47% self-paced e-learning

Twelve years ago, my friend Laura Overton (we worked at SmartForce together) founded Towards Maturity to benchmark learning across organizations. 

Benchmarking is the process of comparing business processes and performance metrics to industry bests and/or best practices from other industries. Benchmarking provides an opportunity to:

Review your progress and approach
Compare your results and approach with others – both your peers and the top performers in the field
Act on the findings to improve your performance

The Towards Maturity Benchmark is the only free, independent and confidential formal benchmark available to learning and development professionals.

WHAT MOTIVATES STAFF TO LEARN ONLINE?
75% want to be able to do their job faster and better
51% like to learn just for personal development
50% want to be eligible for promotion
47% want to obtain professional certification
41% want to be enabled to earn more money
39% want to keep up with new technology
35% want to achieve/maintain a higher certification level
35% want to increase productivity
22% want to pass an assessment
10% want to compete against colleagues for a high score

Benchmarking provides independent evidence that can helps organizations:

Set a baseline today to help demonstrate progress tomorrow
Increase staff engagement and results
Learn from common mistakes rather than making them
Justify an investment or proposal for change
Apply industry best practice relevant to your organization
Set ‘SMART’ targets in your business plan
Motivate your team to become industry leaders
Provide an external perspective to get stakeholders engaged with new ways of learning

Towards Maturity’s work to-date has focused on Europe, but the firm is going global. If you want to explore the topic of benchmarking, I suggest you speak with Laura at:

  • DevLearn, 28-30 September, Las Vegas
  • [email protected], 27-28 October, Sydney
  • LEARNTech Asia, 2-5 November, Singapore
  • Online Educa Berlin, 2-4 December, Berlin

LauraOverton

Contact Laura Overton at [email protected] for more information. Say hi for me.

Disclosure: Laura and I are planning a joint session at Online Educa that ties together the findings of benchmarks and the competencies addressed in my new book.

 

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