Why customer eLearning?

A list of benefits from Powered

1. Increase Conversion & Revenue - Powered drives transactions. Our customers average direct, online conversion rates of 25% through their PowerCenters. Offline purchase rates average 43%.

2. Reduce Customer Acquisition Costs - Powered solutions are a compelling offer to use in advertising and promotion campaigns, with click-through rates on demand generation emails as high as 33%.

3. Increase Customer Retention - PowerCenters give companies a reason to stay in contact with their customers and customers a reason to come back. Our performance statistics show that 47% of customers who engage with a PowerCenter return to use it again.

4. Reduce Inconsistency in the Channel– Powered provides the capability to deliver consistent messaging, branding and positioning across your company and your channel partners. In addition, the Powered solution serves to increase demand and drive more volume, strengthening the vendor-channel relationship.

5. Increase Customer Satisfaction - Customers spend smarter, making an informed purchase decision they can feel good about. Surveys show that 62% of customers said they made “more purchases than before” after engaging with a PowerCenter and 43% stated the company offering the PowerCenter had become their “preferred purchase destination.”

6. Reduce Risk – Understanding and anticipating a customer’s interests gives insights into where markets are headed. With PowerCenters, your efforts to enter new markets are based on clear insights, drastically reducing the risks of entering and competing in those markets.

7. Increase Purchase Size - Topical knowledge is a means to cross-sell or up-sell additional services, accessories and solutions. One of our customers recognizes a 138% increase in purchase size through its PowerCenter.

8. Reduce Support Inefficiency – All companies look at support as a required cost of doing business. But what if you could turn support into a profit center? PowerCenters help your customers to get the most out of their purchases and create a touch point for driving new cross-sell and up-sell opportunities.

Not that Powered is alone in claiming these. Any customer eLearning can deliver many of these goods.