While sitting in the little tiled room right off my office, where I do a lot of my reading, I came upon a one-page article by Seth Godin in Fast Company.
After Godin’s recent rap on seeing a Purple Cow, I was about ready to give up on the guy. The cow thing is such a blatant rip-off of one of the few famous alumni of my prep school, Ogden Nash, who wrote:
Besides, if you’ve ever been to Lenk, in the Bernese Oberland of Switzerland, you’ve seen lots of purple cows. They are the symbol of Milka chocolate, whose milk comes from the cows of Lenk. But I digress.
This month Godin talks about hard work. He points out that neither Richard Branson nor Carly Fiorina work longer hours than you or I. They just pick the right balance of stuff to work on. You know, the challenges that others don’t find reasonable.
This is inspirational. We’ve got as much time to work with as they do!
I’d better start picking better challenges to work on.
30 Poppy Lane
Berkeley, California 94708
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